18th January 2022

 In what ways does the BBC meet the needs of its audience?

-to be entertained

-to get information

-to relax

-high production values

-taste- different interests

-drama

-escapism

-inclusivity relatability

-FOMO/ social interaction

-drama 

-sexual gratification

-ego stroke

-reflection of diversity 

Why does the BBC have to meet the needs of the audience?

-PBS- exist to serve the public 

-to inform, educate and entertain- virality of voices

BBC SOUNDS

-Very accessible 

-Ease of use

-Direct addressment 

-Interactivity 

-Uniform 

-Clean and attractive

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