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Showing posts from March, 2022
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 Newspaper Nazamin has a child this makes her sympathetic. She also has a white husband  Narrativization- the process of making a story News Values- the values or ideology that is demonstrated in news media  The news is constructed through a process of selection and elimination. Newsworthiness (worthy of being in the news, if it bleeds it leads) As a younger woman Nazamin is more important to the audience Nazamin is hegemonically attractive and with a white man this is an example of post-colonialism theory. She said: “It has been a very big struggle trying to get my dad’s name out there; we were slightly more successful in the last year of our campaign because of the efforts of Amnesty and other organisations that finally joined us. “But because of his name, age, his looks, us being grownup children, and us not being very relatable so we couldn’t really engage on a major scale with the media and public no matter how hard we tried.” Anoosheh's story is more complex and hor...

24th

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  bell hooks Feminist theory, but significantly different to Van Zoonen Feminism advocates equal rights between men and women "Feminism is for everyone" But how?  Race, class, gender, sexuality, ethnicity, and a whole range of other factors are all tied together bell hook's theory is a far more inclusive theory of feminism  This concept is known as intersectionality The representation of women can also affect the representation of men, and the way in which they are treated in society.  For example, hooks argued that many huge responsibilities are placed on men by the stereotypical representation of women,  Words such as 'pussy' and 'sissy' and other gendered or homophobic language against men who show emotion may stop them from doing so Representations in media products are therefore all linked and extremely complicated! KOTV reinforces assumptions about men being dominant and women being sexualised, which in turn reinforces patriarchal hegemony Paul Gilro...

22nd March

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 2 types of representation Simple straightforward and stereotypical  Difficult, complicated, challenging challenges stereotypes as they show vampires as average men. Lisbet Van-Zoonen  "men and women are represented differently in media products, and these representations are constructed through media language" "women's bodies are used as a spectacle for an assumed heterosexual male audience" "the typical representation of women therefore reinforces patriarchal hegemony" "even in products targeting women, women are still presented as spectacle, and presented as aspirational role models" mise-en-scene of a sexy night dress to appeal to the male gaze and attract a male audience John Berger  "men act, women appear" facial expression of male vampire is intriguing and subversive. his fear is important to the story Stuart Hall (representation) "constructed through media language, and use stereotypes to reflect the ideology of the pro...

18th

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How are representations constructed in the Kiss Of The Vampire? Representation is a re-presentation of a group of people to present an ideology. the anchorage of the V in vampire representing a vampire fang connoted by the blood dripping- generic convention  the lexis of Kiss of the vampire connotes to the idea of romance shows red which is synonymous with lust and aggression- and blood. woman in a submissive position to man the mis en scene of the vampire being in fear is a clear opposition of the stereotype of them being evil. use of lowkey lighting in symbolic of horror and dark themes which communicates these clearly with the audience for the film to be a specific genre  MES of the female victims is highly polysemic and can borrow both stereotypically be sexualised and innocent. From the context of the 1960s the women's costumes are revealing with a focus on breasts and cleavage. Hammer Horror were extremely successful in the UK. From the 1960s had extremely strict censors...

4th march

 Explore the ways media language combines to create meaning in Streets by Doja Cat  how ideology is constructed by the producer she's dancing provocatively  the use of media language creates a erotic mode of address the use of colours is synonymous with sexuality  the video uses a sexualised representation of a hegemonically attractive woman to appeal to a target audience. store window  classy  bag  808s  pointy nails lap dance window shopping shot counter shot red  new york close up shots slow  seductive moody lighting  voyeurism  sex passion love red hegemonically attractive man reaction shots stuart hall  black people gender performativity is the argument that the performance of gender changes the world around us. introduction  media language refers to the way the producer encodes meanings and ideologies  in this essay i will argue that streets by doja cat uses sexualised images of a hegemonically attractive w...

1st March

do not think during exams how to structure an introduction-  DAC- Definition argument context defining word representation- how a group issue or place is shown by the producer for ideological purpose. argument- knee jerk reaction tide was sexist  context is the product and company PEA- Point Evidence Analysis Explore the ways in which newly emergent digitally convergent technologies have shaped the  online media industries. Make reference to Zoella/Zoe Sugg and Attitude Online to explore your reasoning   Yes Industries and producers extensively use DCT to shape media products to make money profit. money convergence power control audience interaction pno readings postmodernism hesmondhalgh conglomerate web 2.0 regulation stereotypes digital digitally convergent technologies refers to the synergistic of two previously separate thanks to modern digital technology. the online media industries are specialised industries. in this essay i shall argue that ...